SMS Marketing Platform Redesign

Mobile Text Alerts is an online SMS marketing platform that helps businesses of all sizes send bulk text messages to customers. The platform comes with picture messaging, drip campaigns, group creation, automated replies, mobile surveys and more.

We led the rebrand and full redesign of the Mobile Text Alerts platform, modernizing its identity and improving usability across more than 30 core features. The update positioned MTA for enterprise growth, unifying the brand and app experience into a cohesive, scalable system.

We extended the existing trademarked logo into a complete visual identity system that reflects MTA’s approachable, professional, and tech-driven personality. The refreshed brand now spans marketing materials, social channels, and app-store assets—ensuring consistency and recognition across every digital touchpoint.

We redesigned the entire web application, refining features spanning account management, messaging, analytics, and automation. The new interface simplifies complex workflows, improves navigation, and elevates accessibility for enterprise users. Built on a unified design system, the experience delivers greater clarity, efficiency, and scalability—helping businesses better manage SMS marketing.