dots
Pizza Crunchy

Brand Identity & Visual System

Collaborator: Pizza Crunchy

Introduction

Pizza Crunchy is a family-owned pizzeria that embodies the spirit of Rome with its tradition of pizza al taglio. Rooted in Italian culinary heritage, the restaurant’s time-honoured recipes create a unique dining experience that fosters connection and joy.


Project overview

We carried out a full rebrand that revitalized Pizza Crunchy’s visual identity. The system extended across packaging, signage, and multiple customer touchpoints.

Logotype

Pizza Crunchy - Logo

Personality

Pizza Crunchy - Personality

Colors & Typography

Pizza Crunchy - Font
Pizza Crunchy - Colors

Auxiliary elements

Pizza Crunchy - Statements
Pizza Crunchy - Promo Landing
Pizza Crunchy - Packaging
Pizza Crunchy - Business Card
Pizza Crunchy - Delivery Box
Pizza Crunchy - Store Front
Pizza Crunchy - Signage
Pizza Crunchy - Freebies
Pizza Crunchy - Prints
Industry
Food & Beverage

Target
B2C

Services
Branding

Location
Cluj-Napoca, Romania

innovation
innovation

30%

Increased in-store readability

50%

Expected brand recognition increase

10+

Pizzas eaten during the redesign
Getting started

We saved you a seat. Begin your digital journey!

pixel hand
digital
digital